VP Sales and marketing, Ignacio Cartagena in Vitafoods Asia

Keynote Panel Discussion: The rise of personalized nutrition in APAC

As we have previously mentioned, Monteloeder will be present in the upcoming edition of Vitafoods Asia that will take place on September in Vitafoods. Because of this event, our sales and marketing vice president, Ignacio Cartagena, has been invited to participate in the debate. The date? Stay posted.

5 September, 12:35-13:15

As health care spending is estimated to double by 2050, claiming up to 30% of GDP in some economies, it is only natural that the concept of nutrigenomics and personalized nutrition is increasingly becoming a priority for all stakeholders.

With government support around the world, the industry is actively working toward becoming the next generation of solution providers in the fight against illness and increasing health care costs. However, the question still remains on how much of the innovation and new technology currently being introduced to the market is actually available and affordable to the mass market and, ultimately, how efficient they actually are. With the very definition of personalized nutrition focusing around the importance of meeting the unique nutrition requirement of individuals, is it commercially possible for the industry to deliver on this at scale?

Chair: Gary Scattergood, editor-in-chief, Nutraingredients-asia.com

Panelists: Ignacio Cartagena, Monteloeder’s VP sales and marketing; James Bauly, head of marketing Asia Pacific, DSM; Simon Strauch, director of global marketing human nutrition, BASF

Ignacio Cartagena, Co-founder and Co-Owner of Monteloeder SL.

Senior Executive with solid industry knowledge of Nutraceutical and Functional Foods sectors. Twenty-one years track record of high-level dynamic business development driving sales, profitability and growth to the company. Clear understanding of product and market trends. Spirit of innovation and transformation

Education:

PMD, Esade Business School

LDP, National University Singapore

 

Related articles:

https://www.monteloeder.com/blog/2017/12/asean-the-emerging-oportunity-for-beauty-from-within/

https://www.monteloeder.com/blog/2017/09/september-latest-news/

https://www.monteloeder.com/blog/2017/09/revealing-the-rising-of-the-kingdom/